I think the best way to look at it is to look at your own consumption habits and see how you spend the bulk of your money? Nonetheless, the move towards SME-fication is happening across industries. Look at media for instance, where large brands like Nation Media Group dominated advertising dollars, now those same dollars are spread across influencers and small media businesses like Frontier Fintech. It's happening, maybe slower than expected but the trend is definitely there.
Reading your article 3 years late but I thought I'd just share some thoughts. MSMEs account for the bulk of employment in the developed world. I think with the mainstreaming of 5G, AI & Big data applications competition will intensify and only the best of the best will be able to engage in cross-border service provision. With the decline in the importance of brands owing to the ready availability of reliable data, the playing field will definitely be levelled in favour of MSMEs. But its 2024 have any of the predictions you made materialized? I'm a curious student trying to understand the fintech space on the continent and subscribing to your content and reading through all the articles is a helpful masterclass. Keep up the good work.
I think the best way to look at it is to look at your own consumption habits and see how you spend the bulk of your money? Nonetheless, the move towards SME-fication is happening across industries. Look at media for instance, where large brands like Nation Media Group dominated advertising dollars, now those same dollars are spread across influencers and small media businesses like Frontier Fintech. It's happening, maybe slower than expected but the trend is definitely there.
Reading your article 3 years late but I thought I'd just share some thoughts. MSMEs account for the bulk of employment in the developed world. I think with the mainstreaming of 5G, AI & Big data applications competition will intensify and only the best of the best will be able to engage in cross-border service provision. With the decline in the importance of brands owing to the ready availability of reliable data, the playing field will definitely be levelled in favour of MSMEs. But its 2024 have any of the predictions you made materialized? I'm a curious student trying to understand the fintech space on the continent and subscribing to your content and reading through all the articles is a helpful masterclass. Keep up the good work.